As the Digital Marketing Manager, We are responsible for developing and executing comprehensive digital marketing strategies to enhance the brand's online presence and drive growth.
Our key responsibilities include:
- Strategic Planning: Crafting and implementing digital marketing plans that align with business objectives.
- SEO & Content Creation: Optimizing website content for search engines and overseeing the creation of engaging content to attract and retain audiences.
- Social Media Management: Developing and executing social media strategies to increase brand awareness and engagement across platforms like Instagram, Facebook, and Twitter.
- Campaign Management: Designing and managing digital campaigns, including PPC, email marketing, and influencer partnerships to reach target audiences and achieve marketing goals.
- Analytics and Reporting: Monitoring and analyzing the performance of digital marketing efforts using tools like Google Analytics, and providing insights and recommendations for improvement.
- Collaboration: Working closely with the creative team, including graphic designers, video editors, and content writers, to ensure cohesive and compelling marketing materials.
- Lead Generation and Conversion Optimization: Implementing strategies to generate leads, nurture prospects, and convert them into loyal customers.
By leveraging my expertise in digital marketing, We aim to boost online visibility, attract new clients, and support the overall growth of the company.